Friday 20 November 2015

CHRISTMAS PACKAGING: Kellogg's Corn Flakes

With Christmas adverts doing the rounds and lots on tempting goodies on shelves, we're fast approaching merry December. Not wanting to miss out on the action, Kellogg's have rolled out some limited edition Christmas packaging for four of its classic offerings. The children's cereals, Frosties, Coco Pops and Rice Krispies, are all bright and fun with their respective mascots donning Santa hats in front of Christmas tree-decorated backgrounds. 


That said, most interesting of all is the more traditional packaging for Corn Flakes given that it completely breaks with the cereal's usual look. A lovely, traditional-looking depiction of Santa by Norman Rockwell features front and centre against a snowy white background. In a couple of other touches, one of the side panels includes the full words to 'Twas the Night Before Christmas' and the bottom panel sports a nicely condensed version of the primary graphic. Indeed, the packaging is eye catching, hits the right tone for this most iconic of cereals and links in well with the brand's classic Santa Claus advert - soon to appear on screens I'm sure. Anyway, having picked up a box, here's all the pictures of the design:





BRAND LINKS
Kellogg's UK Website
Kellogg's UK Twitter

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